As a social media strategist, I'm here to share a little secret: pre-planning your social media content is a game-changer. Imagine saying goodbye to doom scrolling for hours, and hello to a well-oiled content machine.

As we creep closer to the new year and more people get used to working from home, networking online, wearing masks and getting on with life under threat of lockdown—I think it's important to remind everyone that there is a new year coming. We should start looking ahead to the possibilities the new year brings.